NEW DOMAIN NAMES...The new domain for our Success With Seasilver Team training site is: SWSTeam.com. This change is in keeping with the new Seasilver corporate policy regarding the use of the trademark Seasilver™ in any distributor web site domain names.

The old url will be re-directed to the training site and will still work.

The same is true for my retail site. It's new url is: http://www.WellnessFromTheSea.com. This replaces our old www.SeasilverWellness.com url.

I will be making additional changes to our other related urls over the next week or so and will notify you of the changes as they occur. Note: Even though a new url has been redirected properly... it still takes up to three days to fully migrate to all ISP's around the world. SWSTeam.com is now loading properly from most of the pockets throughout the country... but there may still be localized situations where it does not load for another day or so. If this is true where you are, just go to the old www.successwithseasilver.com url and that will take you to the training site.

DO YOU MAKE THESE 7 MISTAKES IN MLM?...

Find out by reading the newest article in the Marketing & Sales Articles section of the SWS training site. The direct link is: http://www.e-comprofits.com/sws7mistakes.html

NEW HEALTH & WELLNESS ARTICLE SECTION...

You'll find our new Health & Wellness Articles section at: http://www.e-comprofits.com/swsheal.html

There are a half dozen great articles that you will want to review. I will be adding to this section over the next few days so stop by often and check out the new material. These articles make great sales materials... just print out the articles and forward to your offline distributors and customers.

UNLIMITED LEADS FOR ONLY $9.95 PER MONTH...

GOLEADS http://www.goleads.com may just be the best kept secret in direct mail leads. For only $9.95 per month [or $99.00 per year] you can download unlimited leads from their online database of over 12,000,000 U.S. businesses. You can select by industry classification (SIC Code), Geographic area, City, Zip Code, etc.

For example: You could download all the chiropractors in California. Or osteopaths in New York... or "healthcare practioners" in Utah... you get the idea. Put on your thinking cap and you will think of dozens of uses for these lists. All this for only a low monthly subscription charge of $9.95 per month with a modest $29.95 set-up fee.

What can you do with these leads... how about a post card mailing to all chiropractors in your selected zip codes. Or build a telemarketing list of all the health practitioners in your city... or use the lists to identify and invite selected business owners to a Seasilver Business Briefing that you are holding.

Note that these lists do not come with email addresses but they come with lots of other helpful information such as number of employees, etc. These are business lists... not consumer lists. Here is a way to save a fortune on mailing lists... with unlimited downloads. You can import the lists into standard contact manager software such as ACT, or GoldMine... or you can create a excel file. Download the lists, print them out on self-adhesive labels, attach the labels to your mailing piece...drop at the post office. What could be easier... or cheaper? This truly is one of the "hot finds" of the direct mail business.

If you have been thinking of doing a direct mail campaign to targeted business... but were reluctant to pay the huge fees charged by some list companies... then GOLEADS is perfect for you. Instead of paying high fees for a one-time rental of contacts...download all you need for only $9.95 per month... and reuse them as many times as you like.

REVISED "SOLD HERE" SIGNS...

The new retail point-of-purchase signs described in the blog entry below have been revised and improved. Instead of the one-sided sign with the "Sold Here" message in English only... we are now printing a two-sided, dual-purpose sign which has the English version on one side... and a Spanish language version on the reverse side.

We have also upgraded the paper stock to a heavier weight (80# cover stock) which will make for a sturdier re-usable sign. These signs are for interior use. They will not hold up under exterior use. If you need them for exterior use we could explore the possibility of lamination... or you can take them to a local copy shop and have them laminated yourself. For simple interior display purposes, however, they do not need lamination.

We should be shipping the revised dual language sign, to all who have already ordered, about mid-week. Cost for the signs remain the same. Order Here: http://www.e-comprofits.com/swssoldhere.html

NEW 11"x17" 'SOLD HERE' SIGNS AVAILABLE....

Many of you have requested a simple "Sold Here" sign for use in setting up your retail store accounts (health clinics, gyms & fitness centers, health food stores, etc. ).

We have created a new 11" x 17" sign which has a large picture of the Seasilver bottle on the left side of the sign...and the phrase "SOLD HERE" in very bold letters on the right hand side of the sign. This sign is perfect for putting on the inside of the stores windows... or on the wall near the product. Stacking several cases of Seasilver up on an end-panel with several signs posted nearby will invite impulse buying...and guide customers to the product.

The sign is printed on 60# brilliant yellow stock in bright red ink. It is designed specifically to get the attention of buyers, and alert them to the fact that the store has Seasilver available for sale.

These signs are modestly priced at only $20. for a minimum order of 15 signs...that's only $1.33 each. We ship these Freight Free and you can order through PayPal at:

http://www.e-comprofits.com/swssoldhere.html

You will find volume purchase discounts as well.

Retail accounts are great volume movers of our product but you have to provide the "sell through" tools they need to make their customers aware of the product.

With the massive amounts of radio advertising being done for Seasilver, there are lots of potential buyers looking for a place to purchase the product. Many of these folks are NOT online... so they are actively looking for a vendor to purchase from.

Sponsoring & Distributor Support Tip: Consider supplying every new distributor you sponsor with at least five (5) [enough to set up one new retail store] of these
attention-getting signs. You will see a rapid growth in the number of retail stores being set-up... which will result in a lot more cases of product moving through your distributor network. That means more profits for everyone.

If you market at flea markets, consumer shows, etc. you will find these brightly colored signs will attract a lot of attention... and promote $ALE$!

If you are holding business briefings / meetings... put a display of product at the front of the room... with several signs attached.

Here is the url to order the signs again:

http://www.e-comprofits.com/swssoldhere.html

Good luck an GOOD SELLING....

TOP RESOURCE FOR ONLINE DEMOGRAPHICS...

As an online marketer you know the importance of staying informed about market segments and demographics. One of the premier sources of such information is CyberAtlas. Currently, you will find some interesting insights into the senior (baby boomer) market, the hispanic market, the black market, and other interesting marketing segments at: http://cyberatlas.internet.com/big_picture/demographics

SOUTHERN CALIFORNIA CONSUMER SHOW FOR THE OVER 50 CATEGORY...

If you live in California and are interested in exhibiting our Seasilver product and business opportunity at a consumer show focused on the "over 50" crowd (a prime target audience for Seasilver) then jump over to: http://www.primetimeexpo.com/ and check out the possibilities.

The next show is November 7th & 8th at the San Diego Convention Center. Southern California is a fabulous market for Seasilver and a booth there might be a powerful marketing opportunity. Consider doing a coop for a booth with several of your upline and downline.

MARKETING FACTOID...

Every day 165,000 people surf the web... FOR THE FIRST TIME!

FREE PPC [Pay-Per-Click] SEARCH ENGINE TRAFFIC...

If you go to PayPerClickSearchEngines.com and look in the "other search engines" category you will find hundreds of (about 500) PPC search engines... all clamoring for your advertising dollar.

Dozens of them will allow you to set up an account FREE... and give you a free money deposit for signing up. There are several which will give an automatic $50 to $100 deposit to use for bidding on search terms and phrases. At $0.01 cent per click that would result in a huge amount of Free Traffic coming to your web sites. Your only investment is the time it takes to load your search terms and phrases. So... if you are cash poor... and have more time than money to invest...this could be your way to boot strap your business.

Use the earlier blogger entry on Free Tools For Evaluating PPC's to determine which of the PPC's offering freebies are worth your time and effort.

You will find other enticements as well: deposit bonuses, matching deposit bonuses, etc. These "second tier" PPC's will not give you a fraction of the traffic that the top ten will... but, remember that this is a pure numbers game. The more PPC's that you have working for you at low cost-per-click... the more cost efficient your lead generation system becomes. Individually these PPC's may not create much traffic... but cumulatively they can be very important lead sources.

Also, consider that you will be diversifying your lead sources... which is always a prudent move. You don't really care where the lead comes from...you just want them to come consistently...in sufficient quantity & quality to build your business quickly.

Try this action plan... set up one or two of these PPC's per day for the next week... at the end of the week you will have from 7 to 14 PPC's workinig for you...and you did not have to spend a penny of your cash to set them up! You can evaluate them for FREE... and decide which are worth investing your money in later.

FREE TOOLS FOR EVALUATING PAY-PER-CLICK ENGINES...

If you are attempting to evaluate the potential traffic from any PPC [Pay-Per-Click search engine] (or assess the importance of any website), there are two important desktop tools that might be helpful to you.

The first is the Google Tool Bar. Using the Google Page Rank system you will get a relative feel for the importance of a given website. Note that this measurement is not precise. In fact, it is really nothing more than a brilliant marketing ploy by Google, but it does give you some feel for whether or not a given PPC is worth your time submitting to. Google uses a complicated algorithm to determine page rank (PR) but the main consideration is the number of incoming links to the site in question. I strongly recommend that you download the Google Tool Bar to your desktop and refer to it.

The second, and perhaps more important, tool is the Alexa Tool Bar. This tool will give a numerical ranking of any web site based on the actual traffic to that site. Any PPC which falls below the 200,000 range is probably not worth your time submitting to. They just do not have enough real traffic to do you any good.

Using the combination of these two free tools will allow you to better judge which PPC's you should spend your valuable time submitting search terms and phrases to. Recognize that these are just rough tools ... your judgement should always be the deciding factor. Some PPC's, because of the highly specialized nature of the target audience, will not do well in either the Google Page Rank or the Alexa traffic counts. They still might return good results and be worth your efforts.

SEASILVER CORPORATE POLICIES ON PDF...

With all the changes going on with regard to trademarks, advertising guidelines, etc. it makes sense for every distributor to review the current policies as sent to me today by Jason Berkes, the President of Seasilver. Here is the url: http://www.seasilver.com/pdf/policy_procedure.pdf

TIFFANY & JARED SEAMONS WIN AUDIO TESTIMONIALS CONTEST...

Congratulations to Tiffany & Jared for winning the contest. 3-Imprinted Golf Shirts will be shipped soon...enjoy!

Remember... you can still leave your audio testimonials anytime at: 1-800-609-9006 X 3864.

HELP... WE STILL NEED AUDIO TESTIMONIALS...

As of this writing we only have four audio testimonials. Folks... please help me to help you! This is a Win/Win project that I hope all of my first-level distributors will participate in.

Tomorrow--Saturday-- is the last day for the contest...your chance to win 3-Imprinted Golf Shirts... but you (and your downlines) can still provide audio clips at any time in the future.

Re-read the message left on 5/6/2003 on this blogger... and PLEASE leave your testimonial at:
1-800-609-9006 x3864

NEW ARTICLES ON TELEPHONE TECHNIQUES...

I have just loaded two new articles on great telephone selling techniques by an old friend and colleague, and the worlds most recognized authority on the subject... Art Sobczak. You'll find them in the "Marketing & Sales Articles & Tutorials" section of the SuccessWithSeasilver.com web site. Enjoy and Learn!

AUDIO TESTIMONIAL CONTEST....

I am in the process of building an inventory of recorded audio testimonials from our SuccessWithSeasilver™ team members...and I need your help! For each member of the SuccessWithSeasilver team who provides a testimonial they will automatically be entered in our AUDIO TESTIMONIAL CONTEST. Our contest expires on Saturday, May 10th, 2003. Please make sure you inform your downlines of this contest. Everyone who leaves a testimonial should understand and agree that they may be used in an open online audio feed on our SuccessWithSeasilver website and that you are granting unrestricted use in perpetuity for that purpose.

Here's what I need:

• Comments about the levels of support you have gotten from the SuccessWithSeasilver team
  
  
• Would you recommend that others join the team?
  
  
• Responsivness of your team leaders to your questions and training needs.
  
  
• Comments about the various tools and resources you have enjoyed as a member of this team.

You get the idea.


Here is how to give your testimonial:

• First... write down your comments on a sheet of paper in outline form so you will be able to keep on track as you record your comments... about 30 seconds to 1-minute maximum.
  
  
• Call this number: 1-800-609-9006 x3864 to record your testimonials.
  
  
• Start by giving your name and home city.... then follow your written outline to give your message.
  
  
• Don't panic if you stumble or goof up your message... you can always do it again.

Every downline member who offers their testimonial will be entered into a drawing for the Grand Prize... 3-Seasilver Logo Golf Shirts. These are high quality white golf shirts with the Seasilver bottle imprinted in full color with the selling line: "Have You Had Your Seasilver Today?". They are a natural conversation starter, great to wear at a Seasilver meeting, or in the booth at your next consumer show.

PROTECTING YOUR RETAIL CUSTOMERS THAT BUY FROM YOUR INVENTORY...

If you sell product retail to folks locally... and fill the order from your own inventory... you need to protect yourself in the case where that customer decides later to call the company and order directly... or who is approached by another distributor.

According to Suzanne at the marketing department of Seasilver, we can no longer call the customers information in to the Order Department and log that customer into the system without an order being placed at the time.

In other words, unless you place an order for that retail customer and get a new customer number assigned to that person, you are at risk of having the customer go somewhere else to purchase his/her product...and you will lose the commission.

You should plan, therefore, to call in an order for your new customer and get the customer numbers assigned showing YOU as the sponsor.

If you have local retail customers who pay you in cash or checks... who do not want to order online...or who do not have a computer and are not online... (about half the American population)... then you need to take action to prevent the customer loss. If they pay you in cash or by check then simply call in the order for the customer and pay for the order with your credit card. This will get the customer number assigned under you and protect any future commissions and/or distributor sign-ups.

Don't forget that every retail customer and distributor has now been assigned a unique Seasilver customer number. You should have received correspondence from Seasilver recently with your number. If not, call the company and get your number... and then make sure it is placed on any labels you use on your product, literature, tapes, etc. Don't forget to add it to any websites you have for Seasilver also.

HAWAII DISTRIBUTION CENTER OPEN...

According to Suzanne at the Marketing Department of Seasilver, the Hawaii Distribution Center is now open and shipping product. :-)

This is GREAT NEWS for all distributors... especially those of us based in Hawaii. Should make it a lot easier to sign up new retail customers and distributors in the Aloha State.

FREE PAY-PER-CLICK (PPC) MASTERS CLASS...

Peter DaVanzo from Search Engine Blog has taken the time to provide a virtual roundtable discussion with some of the best PPC minds in the biz: Ammon Johns, Andrew Goodman and Jim Banks.


This five-part pay-per-click masterclass is must reading for anyone who wants to know the answers to questions like: Why should you undertake PPC? What tactics should you use? How do you get the most out of your PPC campaigns? And many more.


This is great stuff, but I warn you, there's a LOT there. You will probably need a break (or a drink) between each part! As you all know, I highly recommend the use of PPC's for promotion of your 'myseasilver' websites. This course will lay the groundwork for you to profitably master this important advertising vehicle. Read it all for free here:http://www.searchengineblog.com/interviews/pay-per-click-part1.htm

MAGIC FORMULA FOR SEASILVER SUCCESS...

Succeeding with Seasilver is as simple as following the "Magic Formula":

• Auto-Ship: Get everyone you sell or recruit on Auto-Ship immediately.
  
  
• Advanced 'Myseasilver" Make sure every new distributor is immediately signed up for the paid version of the 'myseasilver' websites.
  
  
• Drive qualified traffic to your sites through DCLs (Dirt Cheap Leads) & PPC's (Pay-Per-Clicks)
  
  
• Let the technology do your sifting and sorting.
  
  
• Follow-up with every qualified prospect until they either sign-up as a distributor, order product, or qualify themselves out.
  
  
• Repeat the process... and train all your new distributors to repeat the process.

Remember that this is a numbers game... the more traffic you generate to your web sites...the more people will qualify themselves in...the more retail sales and distributors you will sign-up. Simple! Easy! Duplicatable! Cost Effective! Profitable!