EXPOSE' OF "THE COUNCIL FOR RESPONSIBLE NUTRITION"...
Anyone in the wellness marketplace that has not heard of the "The Council For Responsible Nutrition" will, no doubt, be shocked to hear that they are nothing more than a front for the pharmaceutical industry. It seems that government and industry has a knack for naming things which obscure the real intent. Remember the "Patriot Act"?
Lena Sanchez, the author of "Are They For Real", an article exposing the slimey underbelly of this organizaton , has to be one of America's treasures. Her no-holds-barred approach to "telling it like it is" is a breath of fresh air in this twisted world.
Do yourself... and your organization... a huge favor and make them aware of this article... and the duplicity which it lays bare for everyone to see.
Wednesday, January 07, 2004
SEASILVER HIRES RETIRED FTC ATTORNEY TO HEAD UP COMPLIANCE DEPARTMENT...
Last month, we brought on board Michael Dershowitz, a retired FTC Attorney, to head up our Compliance Dept. Mike spent 30 years with the FTC, and brings to us a wealth of specialized advertising law experience.
That means that from now on, we will be reviewing and approving distributor ads in-house. This will greatly shorten the turn-around time for you in getting ad approvals. We must, of course, remain vigilant and compliant with all laws and regulations, and we will do so.
With Mike here, we have another reason to feel confident as we look to the future.
Last month, we brought on board Michael Dershowitz, a retired FTC Attorney, to head up our Compliance Dept. Mike spent 30 years with the FTC, and brings to us a wealth of specialized advertising law experience.
That means that from now on, we will be reviewing and approving distributor ads in-house. This will greatly shorten the turn-around time for you in getting ad approvals. We must, of course, remain vigilant and compliant with all laws and regulations, and we will do so.
With Mike here, we have another reason to feel confident as we look to the future.
CAN-SPAM ACT OF 2003...IT'S NOW THE LAW...
Now that the CAN-SPAM Act of 2003 is a reality, e-mail marketers must step to a new beat. The full text of the new law can be found at www.spamlaws.com/federal/108s877.html. It's a long document, but one any responsible e-mail marketer should read carefully.
Here are three main points:
MLM distributors using any autoresponder system should review each outgoing message in their autoresponder series and make sure that you are in compliance.
Now that the CAN-SPAM Act of 2003 is a reality, e-mail marketers must step to a new beat. The full text of the new law can be found at www.spamlaws.com/federal/108s877.html. It's a long document, but one any responsible e-mail marketer should read carefully.
Here are three main points:
- The "subject" line cannot be misleading
- You must provide your true identity and your physical mailing address
- You must provide an "opt-out" link
MLM distributors using any autoresponder system should review each outgoing message in their autoresponder series and make sure that you are in compliance.
17% of Americans Change Addresses Annually
How many were your customers? If you do not update and maintain your mailing lists regularly you are going to miss out on a lot of business. E-mail address are changed even more often than regular mail address... so make sure you have a system for updating your data regularly.
How many were your customers? If you do not update and maintain your mailing lists regularly you are going to miss out on a lot of business. E-mail address are changed even more often than regular mail address... so make sure you have a system for updating your data regularly.
SEASILVER CONFERENCE CALL ARCHIVE ONLINE...
If you would like to listen to the past Seasilver conference calls online you may do at: http://www.seasilver.com/corp/news_confcalls.aspx
This eliminates the need to bear the expense of a telephone call to listen to the archived conference calls.
Phil Zulli does a bang-up job of presenting the Seasilver story in a positive and very upbeat fashion. Great stuff for both distributors and prospective distributors.
If you would like to listen to the past Seasilver conference calls online you may do at: http://www.seasilver.com/corp/news_confcalls.aspx
This eliminates the need to bear the expense of a telephone call to listen to the archived conference calls.
Phil Zulli does a bang-up job of presenting the Seasilver story in a positive and very upbeat fashion. Great stuff for both distributors and prospective distributors.
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