PPC (Pay-Per-Click) SEARCH TERM SUGGESTION TOOL...

If you are struggling trying to come up with good search terms for your Pay-Per-Click advertising campaigns, you will do well to check out the Overture Search Term Suggestion Tool: http://inventory.overture.com/d/searchinventory/suggestion/

Please note that Overture is constantly changing this url, so don't be surprised when you click on it and you get a blank page. This tool is so valuable that it is worth opening a Overture deposit account just to have access to the Search Term Suggestion Tool.

By simply typing in any search keyword and clicking GO you will retrieve all of the search terms and phrases that relate to your chosen term that have been actually searched on in the past 30 days at Overture. The number of searches made on the listed terms and phrases will be shown also. For example: when I plugged in the term "seasilver" (without the quotes) a few moments ago it showed me a list of dozens of searches related to the term "seasilver"... and told me that "seasilver" itself was searched on more than 40,000 times last month at Overture.

You can use the results pages (print them out) to identify keywords and phrases that you can use in other Pay-Per-Click search engines as well as Overture. Overture itself will give you the heaviest traffic of any PPC... however, their $.10 cent minimum bid is about the highest of any general PPC.

If you look at the bids currently on Overture for the keyword Seasilver, you will find that the top bidder is bidding $4.99 for a click-thru. The second place bid is $3.01-- a bidding gap of $1.98-- meaning that the top bidder is overpaying by $1.98 cents. He could be holding the number one position by bidding $3.02. This points up a glaring error of the bidding process... not tracking your bids daily and adjusting your bids to only a penny above the nearest bidder to hold your desired ranking.

Also, don't get into this type of bidding war. You will eat up a lot of money. The top three bids currently made for the term "seasilver" are way beyond reason. A respectable ROI (Return-On-Investment) is almost impossible paying these amounts of money. There are much cheaper PPC alternatives where you can bid on "seasilver", or related terms, for a fraction of what Overture costs. Remember, with PPC it is a numbers ballgame... bid on as many terms as you can get approved by the PPC... and bid low. My maximum bid on a great term ranges from a nickle to ten cents. My highest bid is $.26 cents.

SUCCESSWITHSEASILVER (tm) TEAM GROWTH... FIRST LEVEL ONLY...

In order to gauge your progress you should call the Home Office Marketing Department and request your "First Level Downline Report" at least once per month. Here are my results beginning with the first report I requested on January 7th, 2003:

JANUARY 7TH REPORT:
Customers: 17
Distributors: 2
Total Active: 19

FEBRUARY 11TH REPORT:
Customers: 31
Distributors: 7
Total Active: 38

MARCH 11TH REPORT:
Customers: 45
Distributors: 16
Total Active 61

Note that these numbers are for my first level only. If you study the trends you will see that my numbers are close to doubling each month.

My results have been achieved by following the step-by-step outline I provide in the SuccessWithSeasilver.com web site. In a nutshell: Sign up for a one-case autoship, Upgrade to the paid version of 'myseasilver', buy units of "Dirt Cheap Leads" when available, and use Pay-Per-Click advertising to drive qualified traffic to your 'myseasilver' sites. Let the website do the sifting & sorting...and intensily follow-up with your qualified leads and inquiries. The more traffic you drive to your websites... the more quality leads you will have...the more sales and distributors you will gain.

I started my Seasilver business on a part-time business... working approximately 15 hours per week. Seeing the growth charactistics... and the resulting income stream... I have begun to divorce myself of other business involvements in the anticipation of working Seasilver full-time by the end of next month. This truly is a remarkable business... one that we can all feel good about and prosper from.

Keep in mind that I do this from my home in one of the most remote islands in the world. 98% of my business is done online. My trip to the office takes me about 30 seconds... walk to the kitchen and get a cup of coffee...and stroll down the hallway to turn on the computer. I could not ask for...or expect... a better lifestyle.

It is clear to me that Seasilver Works... If I Do! It will work for YOU too.

NEW E-MAIL PRODUCT AD COOP...

My immediate upline, Chad DeFerrari of CDF Media, has released a brand new email advertising coop today that is a great buy. 5,000 emails only $100. Larger quantities available. This a closed coop mailing available to our downlines only at discount pricing. Watch your regular email today for the link.

GREAT ADVERTISING INFORMATION RESOURCE...

Here is a comprehensive resource of radio, TV, Newspapers, magazines, news outlets, college media, etc. If you are trying to source any media by state this resource will be a real time saver: http://www.thedailynewsgrabber.com/index.html

REQUEST FOR ASSISTANCE with Spanish Web Promotion...

I would like to do a simple one page Seasilver Promotional on the SeasilverDistributors.com site and list Spanish speaking distributors on our team. We are getting a lot of traffic and leads generated through this distributor locator site so I think we can generate some high quality inquiries for our Spanish speaking team members. I do not speak Spanish and need your assistance with this project. I need our Spanish speaking members to review our promotional page, assist with the translations, and provide me the actual contact data (written in Spanish) for our members to be listed in this section.
Note: This section will only list members of our team who are members of the Spanish speaking community--or--who have Spanish speaking members of your family or staff who can properly follow-up on the inquries generated in a professional and timely manner.
If you are able to assist in this project, please email me at: thom@successwithseasilver.com and indicate your willingness and ability to assist. I will get back to you on as as-needed basis.

PROMOTING TO THE SPANISH SPEAKING MARKET...

Unless you are living in a cave with no communications, you should be aware of the tremendous size and impact of the Spanish speaking market in the United States. Spanish is the second most important language in the U.S. after English. The economic power of the Spanish speaking marketplace is absolutely HUGE.

Here are a few tips for marketing to the Spanish market:

1. Make sure you have the Spanish language version of the Seasilver brochure on-hand. When you encounter a product or bizop lead from someone who could be a member of the Spanish speaking community... send them both versions of the brochure.

2. Add some generic mlm marketing materials that are available in Spanish. One good source of these is http://www.tools2grow.com/

3. If you are luck enough to be a member of the Spanish speaking community, or live near a large Spanish speaking community, you should seriously consider running some product or bizop advertising in Spanish lanquage media. Do a search at www.google.com, with the search phrase spanish media, or spanish language advertising, and you will find a long list of resources that you can use to identify Spanish language newspapers, radio & TV stations, etc.
Don't forget that churches usually print a church newsletter and often accept advertising to support that effort.
Warning: Make sure that you have your ads properly translated by a professional native speaking translator... and be prepared to have skilled Spanish speaking member of your organization available to do the follow-up with inquiries from the Spanish speaking community.