JUMP START TRAINING FOR SEASILVER DISTRIBUTORS...

JUMPSTART Training Seminar in Carlsbad, CA on August 23rd.

Dani Johnson is one of the most dynamic generic
trainers in the network marketing industry. And she has
been most gracious to offer a power packed seminar for
us.

Event Date & Time:

Saturday, August 23, 2003 - 9:00 am
to 9:00 pm
Location: Carlsbad, CA - Olympic Resort & Spa
6111 El Camino Real
(760) 438-8330

Fee: 1 FULL day--reduced fee of ONLY $50 per person!

For more details click the link below:

http://www.myseawealth.com/seminars/index.html
If you are spending the night, rooms are $99 per single
and $109 for a double. Tell reservations you are with
the Seasilver group

NEW FAX RULES COULD CREATE PROBLEMS FOR MARKETERS...

Network Marketers shoud be aware of new fax regulations scheduled to take effect August 25th, 2003. Under the new regulations, a business will be required to have a signed permission form on hand prior to faxing a recipient. Penalties for violating these new regulations range from $500 to $11,000 per fax.


If you market by fax, please take these new regulations into account, and revise their marketing plans accordingly.


The American Society of Association Executives is leading a grassroots campaign to stop these new regulations from taking effect. For further information, please visit the link below:


http://capwiz.com/asae/mail/oneclick_compose/?alertid=2957766


For more detailed background information, you may also visit www.legalfax.org.

SEASILVER ALCOHOL CONTENT...

According to an answer that I got regarding the alcohol content of Seasilver (attributed to Bela Berkes), the alcohol content of Seasilver is .76 percent. That is... slightly over 3/4th of one percent.

Consumers suffering from the disease of alcoholism are cautious about any product which contains over 1 percent alcohol. This puts Seasilver about 25% UNDER the one percent concern level.

Remember, that we cannot make medical claims for Seasilver... so we can not, and should not, state that Seasilver is safe for alcoholics.

What we can say is that Seasilver contains ".76 percent alcohol". The consumer will have to make his/her own decision regarding the use of the product.

SEASILVER CORPORATE CONFERENCE CALLS...

Seasilver Conference Call

Conference calls are set for every Tuesday starting at 6:00 PM PST. Please call one of the following numbers:

212-990-8000
646-519-5860
646-519-5800
347-534-1700
You will be asked to enter a 4 digit PIN number: 7063.

Each call is recorded and made available for playback by calling 212-461-8600.

EXCITING NEW SALES AIDS FOR SEASILVER...AVAILABLE NOW...

Here are some excerpts from the F.A.Q. regarding NEW marketing materials:


"We are in the process of completing new marketing materials - Product Brochure; Success System brochure; and 44 page 4-color photo essay booklet entitled "Decade of Dedication". These materials will be available the week of August 4 - samples will be sent out to all Business Builders and we will be able to immediately fill all orders. For now, these materials are the only marketing materials approved by the Company. If you ordered sales materials from the Company on or after April 1, we will automatically replace these materials with new ones at no charge. No action is required by you- we will do it automatically."

" The New Video Tour of the Company's facilities- "Feel the Spirit"- will be available for purchase next week. The Company is also developing radio and television commercials that will be available to distributors in the next 30 days. "

NEW SEASILVER CORPORATE F.A.Q...

As promised in last Tuesday's corporate conference call, Seasilver has posted a F.A.Q. for Business Associates on the corporate website. Here is the direct url: http://www.seasilver.com/corp/faq_ba.html

I strongly recommend that every distributor read the F.A.Q. in it's entirety. There is some very positive information in it.

SPONSORING JUST ONE PERSON PER MONTH...

Here is some dramatic food for thought on the sponsoring process.... Can you sponsor one person on your first level every month for a year? Can you train your team how to duplicate that effort?

If so... you will end the year with over 4,000 in your downline.

Now... carry this out a bit further... if all 4,000 of your downline are case qualified, how much do you think you will be making at the end of the year?

How simple can it get folks?

FEEL + FELT + FOUND ...

TRAINING: One of the smoothest and most disarming methods of handling a prospects concerns (objections) is the simple use of the FEEL... FELT... FOUND... dialogue. It can be applied to almost any situation. Indeed, it is a universal technique used by some of the top salespeople and negotiators throughout the world. Here's how it goes:


The customer has just voiced a concern about business opportunity scams or pyramid schemes... or any one of a hundred other possible concerns...

"John, I know how you FEEL.

I FELT that way once myself.

But, I FOUND something very different here... I'm not saying it is for you... but it is something I have lost sleep over just thinking about the possibilities...and I would like your opinion of it...."

(Note: The FEEL and FELT phrasing is always the same as above... the FOUND dialogue is customized to the situation.)

I once overheard an old mentor of mine using this exact technique with his teenage daughter and it worked like a dream. You see... this simple technique can be used in almost all human interactions. It is especially useful when making presentations... because it is such a logical and un-emotional method of directing a conversation to go where you want it to go.

Try it... you'll be amazed at how effective it is.

NEW SEASILVER LITERATURE...

New literature is being produced for Seasilver and is expected to be available on or about Monday August 4th, 2003. The new booklet is a multi-page, four-color, piece. Each distributor will be mailed a copy of the new material.

According to the information stated on this evenings corporate call, anyone who has ordered company sales literature in the past few months will have that literature replaced with the new materials. It will be shipped automatically on the basis of sales records from the company.

The company instructs that all old sales literature must be either returned to the company... or destroyed. Do NOT use any of your old brochures, or other literature.

F.A.Q. TO BE POSTED AT CORPORATE WEB SITE...

A new F.A.Q [Frequently Asked Questions] page will be loaded to the corporate website [ www.seasilver.com ] in the next day or so. It will cover many of your questions regarding the new operational standards, processes, and policies that govern the Seasilver re-start.

SEASILVER CORPORATE CONFERENCE CALL EACH TUESDAY...

Seasilver corporate plans to hold a company wide conference call each Tuesday evening at 6:00 PM, [PST]. The call will last approximately 30 minutes and will cover matters of importance to the distributor network.

You can access the conference call by dialing any of the numbers listed below:

212-990-8000
646-519-5860
646-519-5800
347-534-1700

Distributor PIN (attendees) 7063

You may submit questions to the company at: http://www.seasilver.com/corp/corpcall.html. Questions will either be answered individually or covered on the next conference call when possible.

MAJOR FRONT PAGE EXPOSE OF THE FTC/FDA ATTACK ON SEASILVER...

Aloha...

Media Bypass Magazine www.mediabypass.com is publishing a major analysis and article on the recent FDA/FTC attack on Seasilver. The article is titled: "Sharks Circle Seasilver".

Seasilver will be on the FRONT COVER of the August 2003 issue. The article will deeply analyze the various agendas of the parties involved and clarify a lot of issues surrounding this situation. I spoke with the editor/publisher of Media Bypass and the article will be very sympathetic with the company and the distributor network.

I am buying several cases of the magazines [ 90 copies per single case for $100.--shipped free] for distribution to my distributors, customers and new prospects. Smaller quantities are available. I see this as a way to pro-actively counter the negative aspects of the Seasilver situation... and do so in a very credible way.

The publisher has done, and is continuing, a deep investigative reporting process about the Seasilver situation.

Orders can be placed for copies of the publication by calling 888-218-1167... or you can email the publisher at: paul@mediabypass.com The publisher is ordering an additional 10,000 copies of this publication and has negotiated a rock bottom price for sale to distributors and others interested in this issue. They accept MasterCard or Visa.

Don't forget you can coop the purchase of one or more cases with your downlines. You can order two cases for $173.00.

My strong recommendation to every Seasilver distributor is to call the toll free number TODAY and order what you will need to distribute to your organization.

SEASILVER RE-OPENS ON MONDAY MORNING, JULY 21, 2003...

To: Seasilver Business Associates and Customers

Re: Seasilver Re-Opens Monday Morning July 21, 2003

Effective 8am PST, Seasilver will begin the initial resumption of operations. The Carlsbad Call Center and the Seasilver.com website will both be operational to take orders. The Company has brought back over 300 employees to man the call center and other administrative functions, but we will not yet be at full force.


Effective 8am PST, Seasilver will begin the initial resumption of operations. The Carlsbad Call Center and the Seasilver.com website will both be operational to take orders. The Company has brought back over 300 employees to man the call center and other administrative functions, but we will not yet be at full force.


Since we do not yet have a full staff, please use the website as much as possible to place orders. We will post on the website on Monday July 21, 2003 detailed FAQs regarding the FTC and FDA actions as they relate to the resumption of business. In the meantime, please do not ask call center personnel questions about these legal matters - call center personnel are not authorizeAn important aspect of the Stipulated Preliminary Injunction with the FTC is the requirement that Seasilver take steps to insure d to field such questions.

We are proceeding to ramp up production and hope to be in a position to ship product within 5-10 days.

that no customer places an order without first hearing or reading the SEASILVER PURCHASER NOTICE, the contents of which is set forth below. We have implemented detailed procedures to deliver that Notice by automated message to all phone orders and by a written Notice on all Order Forms. We will be communicating with all Business Associates as to further details on these requirements. No order will be processed without strict adherence to the requirement that all customers first hear or read the Seasilver Purchaser Notice. Please click here to read the contents of the Seasilver Purchaser Notice.

We look forward to a smooth resumption of business and thank you for your patience and cooperation.

NUTRITION AND KIDS PROGRAM... PERFECT COMPANION TO YOUR PRIMARY WELLNESS PROGRAM...

I am excited about the synergy between the NUTRITION AND KIDS program... Seasilver.

Here's the perfect companion to any wellness or nutritional company. Nutrition and Kids™ is a hot fund raising program based on a unique CDROM game which teaches children about good nutrition. It is getting rave reviews from school systems, local governments, etc.

Not only will you make a great income promoting the Nutrition and Kids™ program... you will also generate fabulous leads for your primary wellness programs. This is positive synergy at its best!

It costs less than $20 to get signed up as a distributor... and the promotional tie-in with wellness products is fabulous. Worked properly this could be a powerful lead generator and profit maker.

LOTS OF CHANGES AT THE MAIN SUPPORT WEBSITE...

If you have not visited the main support site you may want to click on over to WWW.MAXXMLM.COM and see all the changes that are taking place. Lots of new content and a complete revamping of our logo and identity.

In addition, you will find new articles in the Health & Wellness section and additions to the Opportunities section.

The Seasilver situation looks like it is beginning to reconcile itself... :-) ... so, hopefully, we will all be able to fire up our marketing and begin building again soon.

Your loyalty and patience during this ordeal is very much appreciated.

NEW FightForSeasilver DISCUSSION LIST....

A new discussion list has been created that will allow all Seasilver distributors and customers, who want to insure that Seasilver continues to be available to the public, to openly discuss the recent actions of the FTC against Seasilver.

This list is FREE and you can subscribe now by sending any blank email to:
fightforseasilver-subscribe@yahoogroups.com

ARE THE SEASILVER NEWS REPORTS ACCURATE...????

by Phil Zulli...


I think it is very important that distributors and customers hear all the facts regarding the FTC action against Seasilver.

Several newspapers and TV stations across the country have picked up the story. The reportage until today has been largely negative and often inaccurate and incomplete. Remember that bad news sells newspapers.

Some of the inaccuracies include statements of company earnings vs. gross sales, and confusing Seasilver with colloidal silver products, which contain inorganic metallic silver. One newspaper reported that Seasilver PILLS were seized. The reports of “sanitation problems at the company's production facility last year” fail to mention the new 36,000 sq. ft. state-of-the-art manufacturing facility built this year. And before Seasilver has had its day in court, and before the company has been found guilty of anything, some newspapers are reporting it as health fraud !

Many of the inaccuracies are due to the inflammatory FTC press release issued on Thursday. In it, FDA Commissioner Mark McClellan is quoted as saying, "This is the sort of intolerable health fraud I had in mind when I announced six months ago that the FDA will take vigorous actions against firms that prey on consumers and patients by selling worthless dietary supplements as cures for serious and chronic diseases and conditions."

It is hard to understand how an FDA official can refer to organic aloe vera, sea vegetables, Pau D’Arco, and cranberry concentrate as a “worthless dietary supplement”. Anyone interested in the truth could do a simple internet search and in just a few minutes discover the acknowledged benefits of these ingredients. Or they could just ask some of the tens of thousands of satisfied customers how they feel about Seasilver’s benefits.

Healthcare professionals who regularly recommend appropriate nutritional supplements for their patients recognize these FDA tactics. It was very common ten years ago for supplements to be subjected to these kinds of attacks. That changed when the Dietary Supplement Health and Education Act of 1994, passed unanimously by the 103rd Congress on Jan. 24, 1994, found that “the importance of nutrition and the benefits of dietary supplements to health promotion and disease prevention have been documented increasingly in scientific studies; and that there is a link between the ingestion of certain nutrients or dietary supplements and the prevention of chronic diseases such as cancer, heart disease, and osteoporosis.”, and that, “although the Federal Government should take swift action against products that are unsafe or adulterated, the Federal Government should not take any actions to impose unreasonable regulatory barriers limiting or slowing the flow of safe products and accurate information to consumers”.

It is my opinion, and the opinion of untold numbers of healthcare professionals, nutritionists, healthfood store owners, and experts who have studied the issue that pharmaceutical companies and other interests wield undo influence when it comes to regulatory activity. The FTC action, and FDA comments regarding Seasilver this week seem to indicate a return to pre-DSHEA era tactics to limit the sales of beneficial nutritional supplements. It was a strong public response that was responsible for DHEA being passed in the first place. I hope to see a similar public response to the latest regulatory abuses.

I would also add that it is my belief that some of the specific statements made by Seasilver in its literature and on distributor websites were not to the letter of the law. However, I do not believe that it was an attempt to misrepresent the benefits of the product. Instead, I believe that is was simply keeping pace with the general tone of claims and representations made in today’s marketplace. Many well-known companies have become a little lax in their strict adherence to the letter of the law regarding claims. And if you look at the really outrageous claims made for some of the poor quality nutritionals and health products on the internet, on TV shopping networks, and in direct mail pieces, you have to wonder why Seasilver was singled out and attacked so strongly.

As distributors, we know that Seasilver was in the process of voluntarily revising its product book and that the distributors responsible for the infomercials were in the final stages of producing new ones. So why the strong-arm tactics by FTC? My conclusion is this – Seasilver produces great results for the people who use it and its fast-growing popularity threatens certain business interests that have the ability to affect regulatory action. That is my opinion, having seen this type of thing happen frequently over the last 20 years.

As the news stories continued, they have become more fair and balanced. Today’s article in the North County Times, which serves the San Diego California region where Seasilver has its headquarters, reflects some of the popular support for Seasilver. The article states “Seasilver has its supporters. Many callers have told reporters that they were angry at the publicity of the last week because the dietary supplement, in their view, had worked wonders in their lives.”

The article talks about the layoff at the factory due to the FTC freezing the assets of the company, and quotes a representative from a local temp agency that supplies 200 customer service reps for the Seasilver company. “Seasilver paid its bills on time but the receiver appointed to take over the company's assets put a stop to that, she said.”

The article also reports, “Almost without exception, even when they say nothing else, employees express affection and admiration for the father-and-son team (Bela and Jason Berkes who run the company).”

For the complete news article, use this link - http://www.nctimes.net/news/2003/20030620/60654.html

I am looking forward to next Thursday’s court date when Seasilver has its chance to defend itself against the charges. In the meantime, if you are a satisfied user of the product, I encourage you to write a short email about it. Don’t include any disease condition that may have improved during your use of the Seasilver product; just write that you are a satisfied Seasilver customer who enjoys using the product and that you want to make sure that you can buy it again quickly. Send the email to your congressman, to the FTC, to the FDA, and to your local newspaper. Send a copy to Seasilver! Use your rights as an American citizen to stand up for what you believe in. We are fortunate to have those rights. If you don’t express what you want, someone else may decide it for you.

Be sure to tell all of you customers and distributors about this issue. And when this is all over in a week or so, you can be proud that you showed your support. Soon, everyone will have the chance to hear about the true benefits of this remarkable nutritional supplement called Seasilver.

PHIL ZULLI

SEASILVER'S FUTURE... AND YOU...

My name is Phil Zulli and I want to offer some comments on the significant events that are happening with Seasilver this week. Once you understand the history of these kinds of actions, and the way Seasilver has responded to the challenge you'll be excited about our future.

Big success never comes without setbacks.

I have been a full-time networker of nutritional and natural health products for more than 18 years, and a national trainer since 1989. I produced and hosted the top recruiting conference calls for some of the fastest growing companies in the early 90's. I have also served as VP Sales for an MLM company, and I do consulting work for the industry. I have experienced first hand what happens both out in the field, and inside a company during the ups and downs of the network marketing process.

I am a brand new Seasilver distributor. I joined last Thursday June 12th, so I have no downline or customers to protect. And no one from Seasilver asked me to write this. My comments are unbiased, based on my years of experience.

I finally made the decision to join Seasilver after watching its growth for 3 years. I am excited to be a part of a solid well-run company, with a truly beneficial whole-food organic product that has captured the imagination of the American consumer. I have always been a strong advocate for natural health, it is my passion.

My marketing challenge in recent years has been to create an awareness of, and desire for, quality nutritional products in a marketplace where cheap, inferior products sell off the shelves in Wal-Mart and local supermarkets like hotcakes.

As I watched Seasilver explode in sales 2000% in the last two and a half years I was impressed. It's not just the product; it's the total package. Seasilver's remarkable attention to servicing its customers and distributors has set a bold new standard in our industry. The compensation plan is simple to understand, provides up-front money without ripping people off on "training" expenses, and provides a very significant residual income for anyone who consistently works the business by introducing new people to the product. And the smart investments on infrastructure, like multiple distribution centers and phone centers, ensure the long-term vision.

Seasilver is an amazing 21st century company!

I write this to speak to visitors to this forum who are trying to understand what this FTC action means to their business. I want to tell you that I am Certified by the American Nutraceutical Association to train MLM distributors and others on proper marketing methods and language under DSHEA, the Dietary Supplement Education Act of 1994.

It is my opinion that the marketplace in general has become very lax regarding claims made for nutritional and natural health products. There are many companies that are way over the top when it comes to health claims. Seasilver was not singled out because it's claims were the most grievous violation of the written laws, they are not. This action comes because of Seasilver's high visibility and success in the marketplace.

Also remember this; it is not an issue of whether the claims are true or not, it is simply an issue of whether the law permits it. There is a big difference between those two things. I believe that Seasilver's health claims are true.

There is also a difference between claims made by the company, and claims made by distributors in the field. The internet has given an international voice to anybody who can type. As distributors, we must respect the law and protect our opportunity. If you have a website that promotes Seasilver, please remove all claims and testimonials until the company approves your site. And please comply with requests to send your brochures or literature back to the company for replacement if asked. These things will help us get back in business quickly.

FTC again announced this year its intention to clean up false claims made on the internet. This is a good thing when it actually protects the innocent people who use the internet to make buying decisions. The action against Seasilver is a part of this larger campaign to send a message to all companies. Seasilver, by virtue of its phenomenal growth, was an irresistible target. When Seasilver reaches its agreements with FTC regarding labeling and marketing materials this week or next, it will be back to business, with a smooth clear road ahead of us. That is exciting!

I am glad it happened now. It is very common for big nutritional MLM's to go through this process. I personally experienced it with Herbalife, Nikken, and a few others. Amway and Nu-Skin had their share of regulatory challenges as well. And all are billion dollar companies now. Seasilver will weather this storm more easily than those examples, I predict, and we will return quickly to bringing the Seasilver Foundational Health Program and opportunity to the consumers, who need it badly.

Be proud to be a part of the Seasilver phenomenon. Be happy that this inconvenience to us happened now instead of later. Be patient in these next few days while the details are being worked out. You know what Seasilver is and what it can do, and that won't change. The wonderful contents of the bottle were never in question; just the marketing materials. Remember that some of these regulators still reflect the same thinking as the pharmaceutical companies did 20 years ago; that nutritionals don't work. Today, of course, the pharmaceutical companies are starting up nutritional divisions as fast as they can. I wonder why the big pharmaceutical company owned nutritional companies never get caught up in regulatory action? Hmmmm

Seasilver will still give the same powerful results as it always did. We will still be able to tell people about its unique benefits. The major change will simply be the specific language we use to tell the Seasilver story, and the company will tell us exactly what is permissible.

I am more excited about the coming years with Seasilver than I have been about anything since the beginning of my career. I encourage you to keep a positive perspective and do your best to make sure that your distributors and customers who are concerned about the FTC complaint have all the facts. On the FTC website it states clearly that "The complaint is not a finding or ruling that the defendant actually has violated the law. The case will be decided by the court." That court date is next Thursday and when Seasilver is given the chance to defend itself, this bump in the road will be behind us. The new labeling is already being printed.

The phenomenal growth of Seasilver is supported by the vision and actions of Bela Berkes and the excellent team he has assembled; but it is driven by us, the distributors. It is our enthusiasm for the product results, our desire to help the people around us understand the power of this foundational health program that has made this growth possible. Don't lose that enthusiasm to a regulatory action based on the FTC complaint. Remember the results you have seen with your own eyes and felt in your own bodies. And get ready to share that knowledge with everyone you can.

Most importantly, don't forget how it made you feel today when you thought it was over. Go back to work next week with a new appreciation for this wonderful opportunity that we have to really change peoples lives. I can tell you that it is rare, and precious.

Best wishes to you all as you help others to discover the wonderful benefits of Seasilver!

PHIL ZULLI

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28-pg SEASILVER BOOKLET IS BEING REVISED AND IS ON BACK-ORDER...

According to the Seasilver Order department this morning, the 28 pg. booklet is being revised and is on back-order. The new booklets are expected to become available in early July. Brochures are still available.